Wednesday, November 20, 2013

Get the right insights quickly with the new AdSense homepage

As the first thing you see when you log into your AdSense account, your homepage is an important source of information on how your site is performing. We know it’s essential that this page gives you access to the most relevant and actionable information possible. With this in mind, we’ve been gathering and closely analyzing your feedback; today, we’re happy to share our newly-designed homepage and invite you to give it a try!

Some publishers have let us know that they want more insights from Google on ways to increase revenue, while others who log in to their accounts throughout the day want to be able to quickly access the right performance data. The new homepage has been designed to give you easier access to our recommendations and insights, not only to increase your monetization but also improve the user experience on your site. At the same time, it emphasizes the key information you need to know and any immediate actions to take.



Here are some of the main enhancements you can expect to see:
  • The new Insights stream on the right-hand side of the page provides personalized recommendations for your account, such as monetization opportunities and tips to enhance user experience, which can be put into action in just a few clicks.
  • Your key account stats for today are quick and easy to view and now provide comparison data such as earnings so far this month versus the same period last month.
  • The new Performance Today section gives you quick access to more detailed information like your countries and platforms reports, without requiring additional clicks.
  • Your Scorecard will continue to be prominent on your homepage, providing quick benchmarking information on how your site is performing relative to the sites of other AdSense publishers.

Try out the new homepage directly from your account. You’ll still be able to revert back to your old homepage layout if needed. We encourage you to share your feedback on these updates with us so we can continue to improve the homepage for you. Head over to our AdSense +page to let us know if you’ve enabled the new homepage, and stay tuned for additional account improvements we’re working to develop. 


Posted by Matt Goodridge - AdSense Product Manager

No comments:

Post a Comment